About OctoURL - The URL Shortener We Always Wanted
OctoURL started because existing URL shorteners were either too expensive, too limited, or too cluttered with features nobody asked for. We set out to build something different.
The story
In 2026, the solo founder was working at a digital marketing agency and spending more time arguing about link tracking than actually tracking links. The tools available were either prohibitively expensive for small teams, or offered analytics so basic they were nearly useless.
He built the first version of OctoURL in 2 weeks. After sharing it with colleagues, the response was clear: other people had the same problem. What started as an internal tool became a product.
Today
OctoURL serves thousands of users across marketing teams, developers, content creators, and small businesses. Every feature we add comes directly from real user feedback.
We're a small team with a clear focus: make link management effortless and give everyone access to the analytics they need to make better decisions.
What we stand for
Simple by default
We believe tools should be easy to use without compromising on capability. Every feature we ship has to earn its place.
Data you own
Your links, your analytics, your data. We never sell or share your data with third parties.
Transparent pricing
No hidden fees, no surprise charges, no features locked behind enterprise-only sales calls.
Built for builders
From a clean dashboard to a full REST API, OctoURL works the way developers and marketers expect it to.
Want to work with us?
We'd love to hear from you, whether it's about the product, a partnership, or joining the team.
Get in touch